Are ChatGPT’s Apps Good for Your Business? (Episode 471)
OpenAI just introduced Instant Checkout and apps in ChatGPT, allowing customers to buy products and services directly within the AI. This is, as they say, “the next step in agentic…
Will Agentic AI Kill Your Content Marketing? (Episode 470)
Google has now added agentic AI to Chrome and in its Search Labs. Google has enormous reach with these tools, which means your customers could start using them almost any…
The New SEO? (Episode 469)
Whether you want to call it SEO, AEO, AIO, GEO, or something else altogether, it’s clear that search is changing... or is it? Yes, customers are using AI answer engines…
Google’s Antitrust Case: A Win for Big Tech? (Episode 468)
While Judge Amit Mehta has imposed penalties on Google for its anticompetitive behavior, I’m convinced that the big winner in the antitrust trial is... Google. And, to a lesser extent,…
AI and Zero-Click Search: The Real Story (Episode 467)
For all the talk about zero-click search, folks seem to keep overlooking one of its key consequences: How Google (and others) will make money. In short, Google can’t survive in…