What Internet Marketing Strategy Isn’t – Thinks Out Loud Episode 60

Podcast: Play in new window | Download

Subscribe: Apple Podcasts | Spotify | Amazon Music | Youtube Music | RSS

What Marketing Strategy Isn’t Headlines and Show Notes

• How are Your Customers Changing in 2014? – Thinks Out Loud Episode 58
• Internet Strategy in a Changing World – Thinks Out Loud Episode 57
• Your 2014 Internet Marketing New Year’s Resolutions – Thinks Out Loud Episode 56
• Two big announcements from 37signals (Basecamp).
• Daring Fireball: Microsoft, Past and Future
• Your Weakness May Be Your Competitive Advantage – Dorie Clark – Harvard Business Review
• Why Mobile Will Bring Back Branding – Thinks Out Loud Episode 50
• Flight reservations in Google Maps for iOS are going to change the way people travel
• Fischer Travel: For Members, Nothing is Impossible – Luxury Society – Spotlight
• Today and Tomorrow: Mobile and The Changing Customer Journey
• Building your brand story
• What is a “brand story” anyway?
• The Zen of Digital Marketing Strategy

I also mentioned these slides looking at how your customer’s journey is changing due to the growth of the web, generally, and mobile specifically. Check ’em out when you get a moment:

You can also register to receive a free copy of my special report, “Digital Hotel Marketing in a Multiscreen World,” produced in conjunction with Vizergy, here. While it’s targeted to the hospitality industry specifically, most of the lessons apply across verticals.

Contact information for the podcast: podcast@timpeter.com

Technical details: Recorded using an Audio-Technica AT2035 studio condenser microphone through a Mackie Onyx Blackjack USB recording interface into Logic Express 9 for the Mac.

Running time: 16m 58s

You can subscribe to Thinks Out Loud in iTunes [iTunes link], subscribe via our dedicated podcast RSS feed (or better yet, given that Google has now killed Reader, sign up for our free newsletter). You can also download/listen to the podcast here on Thinks using the player below: