Why Your Customers’ Privacy Matters to Your Marketing – Thinks Out Loud Episode 68

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Why Your Customers’ Privacy Matters to Your Marketing Headlines and Show Notes

• Facebook Is No. 1 for Social Commerce – eMarketer
• Microsoft’s Bing Lists Doctors, Dentists, Lawyers, Real Estate
• FTC: Brand-Incentivized Pins On Pinterest Potentially “Deceptive,” Require Disclosure
• Key Trends You Must Know: The 10 Top E-commerce and Digital Strategy Posts (March 2014)
• Public Parts: How Sharing in the Digital Age Improves the Way We Work and Live by Jeff Jarvis (Book Review of the Week-ish)
• The Second Machine Age: Work, Progress, and Prosperity in a Time of Brilliant Technologies (Book Review of the Week-ish)
• Internet Marketing to Millennials (Gen X and Boomers Too)
• The 7 Fastest Ways to Improve Your E-commerce Effectiveness
• Should Marketers Really Trust Google in 2014?
• Mobile Makes E-commerce Even More “Frictionless”
• Bill Gurley on Anonymous Apps like Whisper and Secret – Business Insider
• Surprise, surprise: my online metadata actually reveals where I’ve been | Ars Technica

You can also register to receive a free copy of my special report, “Digital Hotel Marketing in a Multiscreen World,” produced in conjunction with Vizergy, here. While it’s targeted to the hospitality industry specifically, most of the lessons apply across verticals.

If you’re looking for more e-commerce tips, check out my recent presentation Elements of E-commerce: How Digital Storytelling Drives Revenue and Results as well:

Contact information for the podcast: podcast@timpeter.com

Technical details: Recorded using an Audio-Technica AT2035 studio condenser microphone through a Mackie Onyx Blackjack USB recording interface into Logic Express 9 for the Mac.

Running time: 14m 52s

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