Biznology Blog post: Marketers must ask themselves, “What’s your story?”

Online marketing isn’t easy. Don’t get me wrong, it’s not rocket science. But it’s not always easy, either. With all the options available to marketing teams, it’s no surprise many get sucked in by tactics, but miss one of the most fundamental steps. What is that fundamental step? Well, that’s the topic of my latest Biznology blog post, Marketers must ask themselves, “What’s your story?”.

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