Why Isn't Social Working? – Thinks Out Loud Episode 49

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Why Isn’t Social Working? Headlines and Show Notes

• Revisiting 2013’s Top Trends – Thinks Out Loud Episode 48
• Forrester Report Says ‘Don’t Dedicate A Paid Ad Budget For Facebook’ – Business Insider
• The Born Friends Family Portrait — a unique friendship brought together by Skype – YouTube
• The Truth: How the Social, Local, Mobile Web Affects Sales Online and Offline
• Bigger than Google Fiber: LA plans citywide gigabit for homes and businesses | Ars Technica
• YouTube Narrowing Traffic Gap With Facebook [Study]
• Facebook redesigns the Like button for the first time | The Verge
• Email Marketing: When & How Often to Hit Send by Megan Totka
• Mobile Market: iPhone Gains, Google’s Got Reach, Facebook Top App
• Google Search iOS app gets massive update w/ ‘OK Google’ handsfree voice search, notifications, reminders, much more | 9to5Mac
• To live and die in public: That’s Twitter — Tech News and Analysis
• The Single Most Effective Way to Improve Your Brand’s Digital Marketing (Travel Tuesday)
• Mind Your “P’s and Q’s” (Travel Tuesday)
• 3 Key Trends for 2013
• Thinks Out Loud Episode 30: The Rise of AGFAM (Apple, Google, Facebook, Amazon, Microsoft) and Everywhere Shopping

The Skype “Born Friends” video is here:

And, here are the slides from my “The Truth: How the Social, Local, Mobile Web Affects Sales Online and Offline” presentation:

You can also register to receive a free copy of my special report, “Digital Hotel Marketing in a Multiscreen World,” produced in conjunction with Vizergy, here. While it’s targeted to the hospitality industry specifically, most of the lessons apply across verticals.

Contact information for the podcast: podcast@timpeter.com

Technical details: Recorded using a Shure SM57 microphone
through a Mackie Onyx Blackjack USB recording interface into Logic Express 9 for the Mac.

Running time: 16m 31s

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