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Where are social and mobile heading? 8 things to know (Small Business E-commerce Link Digest)

social and mobile mergeAll week I’ve looked at the intersection of social and mobile, first asking whether “Cyber Monday” will give way to “Mobile Monday” and offering some tips to help you prepare. Then I took a look at why mobile first matters next year. In the interest of balance, I examined the argument against “mobile first” (and why it’s wrong) and this week’s podcast asked “Is Social Media a Waste of Time?”.

As you might imagine, I’m not the only one asking these questions. Here’s a great list of additional points of view on where social and mobile are heading in 2013:

  1. Soshable explains why quality trumps quantity at nearly every level on social media.
  2. Social Sinergy looks at social media trends for 2013
  3. High-Touch Communications explores how businesses are getting in on Instagram.
  4. Brafton looks at why social content is better than ads for mobile marketing
  5. My new weekly Tuesday Travel Roundup on the TravelStuff blog talks about the increased importance of social and mobile in online travel
  6. Underscoring the growth of mobile, The Wall Street Journal reports ComScore will include mobile traffic in new measurement.
  7. Huffington Post has a list of 100 fascinating social media statistics and figures from 2012
  8. And the Socially Aware blog has a great info graphic detailing how much time consumers spend with social media (included below in an incredibly long scroll).

Have a great weekend, Big Thinkers. See you back here next week.

The Growing Impact of Social Media


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