These Go to 11: 6 "Marketing 101" Tips to Take Your Business Further (Small Business E-commerce Link Digest – November 11, 2011)

So, here we are on 11/11/11. And whether you’re a fan of the “Nerd New Year” or Spinal Tap
or even if you have no idea at all what I’m talking about, today’s a great day to look ahead. Yes, the year’s coming to a close. Yes, you’re gearing up for the holiday shopping season. Yes, there are always too many things to do. But, if you want to take your business to “…go to 11” (which is one more, innit?), sometimes the best thing you can do is focus on the fundamentals. So here are 6 great “Marketing and Business 101” posts to help push you over the top:

1. Leading off, Search Engine Journal has a remarkable list of SEO guides and tutorials for beginners.
2. Our old friend Avinash Kaushik offers an awesome look at seven simple data analysis mistakes that can hurt your business.
3. Pardon any hubris, but I wrote a guest post for TabJuice covering 2 big reasons why social media marketing works.
4. Entrepreneur Magazine dives into how to make your marketing work together.
5. Sometimes, the best thing you can do for your business is ask someone for help. That’s why I love SmallBizTrends’ 9 tips on how to find the right mentor.
6. And, finally, John Jantsch wonders why so many are afraid to sell him something. Because, sometimes, the most fundamental step your business needs to take is asking for the sale.

We’ll see you back here next week, but take a moment and enjoy a classic “11” moment:

Rock on, Big Thinkers. Rock on…

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