How much testing is too much testing? March 23, 2009 Tim Peter E-commerce Got designers and engineers fighting over what's best for you site? Who's right? Read on, Big Thinker, read on... View Full Post
Is Testing 41 Shades of Blue a Good Idea? March 4, 2009 Tim Peter E-commerce A/B testing is always the right thing to do. Can you go too far? See what Google does. View Full Post