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MidJourney generated image of two people talking in a hotel lobby overseen by a virtual person to illustrate the idea that AI and Big Tech are both enablers and threats to your business
How to Put Big Tech and AI — the Biggest Threat and Biggest Enablers of Your Business — to Work (Episode 428)
Artificial Intelligence (AI), E-commerce, Marketing, Podcast, Strategy

How to Put Big Tech and AI — the Biggest Threat and Biggest Enablers of Your Business — to Work (Episode 428)

Big Tech and AI are the biggest threats to your business. At the same time, they’re also the biggest enablers of your business. Putting them to work for your business…

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MidJourney generated image of a group of diverse people standing in line to illustrate the challenge of acquiring customers as the media landscape continually gets bundled and unbundled
Revisiting Bundling, Unbundling, and Customer Acquisition (Thinks Out Loud)
Artificial Intelligence (AI), Marketing, Podcast, Social Media, Strategy

Revisiting Bundling, Unbundling, and Customer Acquisition (Thinks Out Loud)

Peter Drucker said it years ago: Your job is to create a customer. But creating a customer can be hard, especially as media and creators and influencers get bought out…

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MidJourney generated image of bear running towards you to illustrate why it's important to keep learning in the age of AI
Revisiting AI is the Bear: Learning to Be a Better Marketer in the Age of AI (Thinks Out Loud)
Artificial Intelligence (AI), Marketing, Podcast

Revisiting AI is the Bear: Learning to Be a Better Marketer in the Age of AI (Thinks Out Loud)

The world is changing quickly. Artificial intelligence and Big Tech and changing customer behaviors are advancing rapidly. It can feel like they’re running us down like a hungry bear and…

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Screenshot of Google AI Overview feature to highlight the importance of building traffic and revenue beyond Google
Google is Changing Search. How to Build Traffic and Revenue Beyond Google — Part 1 (Thinks Out Loud Episode 424)
Artificial Intelligence (AI), E-commerce, Marketing, Podcast, SEO, Strategy

Google is Changing Search. How to Build Traffic and Revenue Beyond Google — Part 1 (Thinks Out Loud Episode 424)

Google is changing search. The company’s AI Overviews features increasingly puts answers in front of customers, bypassing the need for a click. The problem for you is that those clicks…

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