Can You Market Test Your Time and Money?
Testing how well you're spending your time and money matters, as a NY Times interview suggests.
Do A/B Tests Worry You?
A/B testing doesn't need to be scary. Here are some tips to get you started with A/B testing.
Ultimate A/B testing case study roundup (Small Business E-commerce Link Digest – June 25, 2010)
A roundup of excellent A/B testing case studies.
Keep it simple… 5 tips for better sales online (Small Business E-commerce Link Digest – June 19, 2009)
Customers are looking for fast and easy, quick and dirty. Here are 5 proven ways to give it to them.
What does an A/B test look like, anyway?
ProFlowers offers a great example of A/B testing. thinks shows why it works.