The Big Problem with Paid Search on Mobile
Does paid search on mobile work? Well, it's complicated. Here's why and how you can make mobile paid search work for you.
Does Marketing Still Include Paid Search?
My latest post for Biznology looks at whether paid search is still part of marketing. Here's why.
The Future of Travel Search and Mobile (Travel Tuesday)
Google's UK Head of Travel says "all the growth in search" from mobile and tablet. Here's what that means for your business.
Enhanced Search Campaigns: What You Need to Know
Google's new Search Campaigns product may be "enhanced." But is it enhanced for you? Or for Google?
Thinks Out Loud Episode 17: What's Wrong With Google's Enhanced AdWords Campaigns
Google now offers "Enhanced AdWords Campaigns," which begs the question: Enhanced for who?