Revisiting Google Closes the Gate (Thinks Out Loud)
You may have heard me say that “gatekeepers gonna gate.” Well, Google’s AI Mode shows exactly what that looks like in practice. AI Mode is so disruptive to the way…
Is Apple Dropping Google? What Does That Mean For Your Business? (Thinks Out Loud 460)
According to Search Engine Journal, Apple might be thinking about replacing Google with ChatGPT or Perplexity as its default search engine in Safari. I know, I know, it sounds crazy.…
AI Can’t Save Bad Strategy: Why Fundamentals Still Matter in 2025 (Thinks Out Loud Episode 455)
If there’s one thing I hate to see, it’s marketers, e-commerce, and customer acquisition folks who talk about AI as if it’s going to solve every problem their business has.…
What If I’m Wrong About AI and Marketing Jobs? (Thinks Out Loud 453)
I’ve long believed that AI won’t steal your job, but rather that smart people who put AI to work will. After all, marketing, e-commerce, and customer acquisition roles are simply…
Is Google Doomed in 2025? (Thinks Out Loud Episode 440)
Just a few months after its 26th anniversary, Google faces more threats heading into next year than ever. The rise of artificial intelligence provides users with an alternative way to…