AI and the Future of Marketing and E-commerce — How You Stay Relevant
I’ve long argued that artificial intelligence won’t take your job, but that smart people who use AI might. What you might want to think about though is what “smart people…
I’ve long argued that artificial intelligence won’t take your job, but that smart people who use AI might. What you might want to think about though is what “smart people…
With all of the discussion around ChatGPT, generative AI, and large language models, you’d think that OpenAI’s tools — or those from Perplexity or Anthropic — are crushing Google. It…
Some folks think that artificial intelligence is a white knight, coming to rescue their businesses from gatekeepers such as Google, Amazon, Facebook, and the rest. But is that true? Is…
AI might kill your brand — but probably not. It’s far more likely that AI will kill Big Tech’s brands, and in particular, Google. The search giant faces more threats…
The AI hype cycle is running its course, with more people starting to ask, “What’s the point of artificial intelligence for our marketing and our business anyway?” That’s good. That’s…