Small business link digest – February 1, 2008
This week we review search marketing best practices, why small businesses shouldn't use Sam's Club for SEM, and viral marketing tips from Seth Godin and Ben McConnell.
Seth Godin's Meatball Sundae (Book Review of the Week-ish)
You've gotta love Seth Godin. Even if you hate him. He's made a mini-empire out of writing little books that distill big topics into bite-sized chunks for busy business owners,…
I love my computer because my friends live in it
I've been spending a lot of time lately on Twitter, from my laptop and Blackberry. Same with Facebook. And Flickr. Your customers are too. But here's the thing. I don't…
Great example of viral marketing. And for a good cause!
MacHeist shows five great examples of how to build viral marketing campaigns. Check out these excellent viral marketing tips.
What's the value of Web 2.0 to e-commerce? Maybe not as much as we think
Blocking and tackling are more important than blogging and tagging in e-commerce. Get your objectives and strategies set first, then look at Web 2.0 technology.