When viral marketing isn't viral. Or marketing.
"Going viral" is a good thing. Except when it's not.
How to gain new perspectives (Small Business E-commerce Link Digest – August 7, 2009)
Everyone could stand to open their mind from time-to-time. Here are four items that shine new light on old ideas.
You're not welcome here. And other nice things to say.
Does your site welcome customers? All your customers? Every time? Are you sure?
Duct Tape Marketing by John Jantsch (Book Review of the Week-ish)
John Jantsch's Duct Tape Marketing belongs on your bookshelf. Here's why.
How to get started with PPC advertising. And why you should.
Paid search is a great way to gain qualified traffic to your site. Here is a quick primer on how to get the most from it.