Google now offers airlines a CRS platform. Is this a Good Thing?
OK, this I didn't see coming. Google just built its first airline CRS. Big G has worked with Cape Air to provide a reservation system, 'That may not look all…
"The Transparent Web: Using Online Marketing to Optimize Pricing Power" presentation update
Just a quick update: I spoke to the National Golf Course Owners Association earlier this week about online marketing, distribution and pricing transparency on "The Transparent Web." You can read…
5 common mistakes killing your online marketing
Online marketing is a process, not a "one-time event." If you buy one ad, draft one blog post, target one keyword, post one Twitter update, or send one email, you…
Build a better blog: 7 tips from top marketers (Small Business E-commerce Link Digest – January 13, 2012)
You need a better blog to build better customer relationships. These 7 top content marketing tips help show you how.
Biznology Blog post: Marketers must ask themselves, “What’s your story?”
Crafting a compelling story is one of the keys to marketing, online and offline. So, why do so many marketers miss this crucial step?