5 common mistakes messing up your marketing plan
Is your marketing plan not working for your business? It's possible these 5 common mistakes are to blame.
When does online marketing become online sales?
When does marketing become sales? When you give your customers a "buy now" button.
What do I mean by "marketing" anyway?
What is marketing, anyway? Marketing is next quarter's sales. Here's why that matters.
New Biznology post: Marketing is so much more than advertising
My latest Biznology blog post looks at marketing vs. advertising and why one is more important than the other.
What makes content shareable?
Yesterday, we looked at tools to help you find content to drive your content marketing. But to achieve its greatest value, your content has to reach the right people. Happily,…