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MidJourney generated image of marketer overwhelmed by amount of work and number of marketing channels to illustrate the idea of trying to diversify her company's marketing mix.
Diversifying Your Marketing Mix When There’s Too Much to Do (Thinks Out Loud Episode 430)
Artificial Intelligence (AI), Digital Transformation, E-commerce, Leadership, Marketing, Podcast, Social Media, Strategy

Diversifying Your Marketing Mix When There’s Too Much to Do (Thinks Out Loud Episode 430)

We talk a lot on this show about diversifying away from Big Tech generally, and about diversifying away from Google, specifically. Which is great in theory. But it can be…

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MidJourney generated image of two people talking in a hotel lobby overseen by a virtual person to illustrate the idea that AI and Big Tech are both enablers and threats to your business
How to Put Big Tech and AI — the Biggest Threat and Biggest Enablers of Your Business — to Work (Episode 428)
Artificial Intelligence (AI), E-commerce, Marketing, Podcast, Strategy

How to Put Big Tech and AI — the Biggest Threat and Biggest Enablers of Your Business — to Work (Episode 428)

Big Tech and AI are the biggest threats to your business. At the same time, they’re also the biggest enablers of your business. Putting them to work for your business…

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