How Mobile Will Shape Guests’ On-Property Experience April 1, 2014 Tim Peter Mobile, Strategy, Travel Marketing Will mobile make on-property the next frontier for OTA's? Probably. Here's what you can do to prepare. View Full Post
A Fair and Balanced Look at Balancing Direct and OTA Business (Travel Tuesday) March 25, 2014 Tim Peter Distribution, E-commerce, Hotel Marketing, Marketing, Mobile, Strategy, Travel Marketing Hotel distribution keeps getting complicated. Here's an approach to help you manage your channels effectively and profitably. View Full Post
You Won’t Believe How Many Guests Use Mobile to Make a Booking Decision (Travel Tuesday) March 11, 2014 Tim Peter Hotel Marketing, Marketing, Mobile, Strategy, Travel Marketing Mobile plays a key role in driving booking decisions for your guests. How key? Take a look to see. View Full Post
How to Use Emotion and Storytelling in Digital Marketing (Travel Tuesday) March 5, 2014 Tim Peter E-commerce, Engagement, Marketing, Social Media, Travel Marketing Want to really capture your customers' business? Then you need to capture their hearts, too. View Full Post
10 Essential Lessons Learned From HSMAI’s Digital Marketing Strategy Conference (Travel Tuesday) February 25, 2014 Tim Peter analytics, E-commerce, Marketing, Mobile, Strategy, Travel Marketing HSMAI's Digital Marketing Strategy Conference covered a broad range of topics. Here are the lessons I found most valuable. View Full Post