Is It Time for Your Marketing Team to Use AI? (Thinks Out Loud Episode 405)
With all the hype and hope attached to artificial intelligence, it’s worth asking, is it time for your marketing team to use AI? And the simple answer is, “yes.” Actually,…
Revisiting How to Escape Big Tech’s Web (Thinks Out Loud)
Big Tech relentlessly seeks to get between you and your customers. They spin the web... and we get caught in it. How can you build a brand that customers want…
Does Google Lack Vision? Big Tech’s Earnings Q3-2023 (Thinks Out Loud Episode 401)
We're taking a look at Big Tech's earnings for Q3, 2023, as we do every quarter. But, after listening to the calls and reading the transcripts, one question keeps coming…
Techno-Optimism and Building a Human Brand (Thinks Out Loud Episode 399)
What is the point of technology? Does it exist solely for its own sake? Of course not. It's to make our customers' lives better. It's really that simple. Which, happily,…
How to Escape Big Tech’s Web (Thinks Out Loud Episode 395)
Big Tech, the Gatekeepers, the AGFAM (Amazon, Google, Facebook, Apple, and Microsoft), the Frightful Five. We've got lots of names for the "bad guys" in our marketing story. They are…