MediaPost is wrong. Social media isn't.
MediaPost explains why social media doesn't work for marketing. I explain why MediaPost is wrong.
Why the social, mobile web matters right now.
CNN and Facebook's coverage of the inauguration teaches valuable lessons about the social, mobile web.
Are the critics right? Is social marketing not ready for business?
Social marketing is getting its share of criticism these days. Some of it is justified. How do you know whether to believe the critics or not?
I love my computer because my friends live in it
I've been spending a lot of time lately on Twitter, from my laptop and Blackberry. Same with Facebook. And Flickr. Your customers are too. But here's the thing. I don't…
Is it possible to be a good social citizen and a successful brand at the same time?
Fresh on the heels of Facebook's Beacon mess, Google's blows it with Reader. As I mentioned about a week ago, you need to be a good friend when engaging socially…