Small Business Ecommerce Link Digest – July 4, 2008
Linda Bustos, Avinash Kaushik, GrokDotCom, Seth Godin and Search Engine Land all visit the Link Digest. Talking 'bout pictures, mostly.
E-commerce too complicated? Here's what you can do about it.
A Pew Internet Life study suggests ecommerce is still too hard for most users. But don't let that stop you from succeeding. Here's how.
Build the right metric for your marketing (Pt. 2)
Wrapping up our metrics case study with a look at measuring sales of the program.
How to build the right metric for your marketing (Guide to Small Business Ecommerce Strategy)
Sometimes you just need to know what you should count in your online marketing. Here's how to find out.
How to succeed at selling inside social networks (Guide to Small Business Ecommerce Strategy)
Most people think you can't sell or market inside social networks. You can. Here's how.