What Taylor Swift Can Teach You About Bypassing Gatekeepers (Thinks Out Loud Episode 393)
Don't let her reputation fool you. Taylor Swift prints money like a Mint. Maybe even more so, if I'm being honest. Her concerts have not only made her a ton…
Is Social Media Anti-Social for your Brand Now? (Thinks Out Loud Episode 391)
Given all the bad news and bad actors we're seeing pop-up on social lately, it's fair of you to ask if social media is anti-social for your brand now. So,…
Big Tech Earnings and The State of Digital Q3 2023 (Thinks Out Loud Episode 390)
What is the State of Digital as we head into the back half of 2023? Well, one signal comes from Big Tech's earnings calls. What can we learn from what…
Strategy Session: How to Set Goals for Your Business (Thinks Out Loud Episode 389)
As I noted a week ago, if you're like most companies, you're about to start planning your strategy for next year. You started with a health check to assess where…
How To Perform a Health Check for Your Business (Thinks Out Loud Episode 388)
We're solidly in the dog days of summer. And, we all know that it's almost time to start planning our 2024 business and marketing strategies. And to start that process,…