What Internet Marketing Strategy Isn’t – Thinks Out Loud Episode 60
Are you trying to be all things to all people? Here's why that's not such a good thing for internet marketing strategy… or your business strategy overall.
Are Your Customers Ready for Mobile Commerce? Thinks Out Loud Episode 59
Mobile traffic is growing by huge amounts. Mobile sales are growing, but not as quickly. Is it your customers' fault?
How are Your Customers Changing in 2014? – Thinks Out Loud Episode 58
How can your Internet marketing strategy adapt in a rapidly changing world? By focusing on customers. But, what if they're changing too?
3 Steps to Digital Marketing Success in 2014 – Thinks Out Loud Episode 55
This week's podcast looks at the 3 steps you must embrace to succeed in 2014.
Digital Marketing Strategy is About Information, Not Technology – Thinks Out Loud Episode 41
Wearable computing is going to replace mobile, which is going to replace desktop. Or something. But should your marketing strategy have to adapt right now? Um… no. Here's why.