E-commerce Wins (Small Business E-commerce Link Digest – December 9, 2011)
Want e-commerce to work for your business? Check out this list of great tips and tricks.
Ultimate A/B testing case study roundup (Small Business E-commerce Link Digest – June 25, 2010)
A roundup of excellent A/B testing case studies.
How do you know what to test first in A/B tests?
Knowing what to test is just as important as wanting to test in the first place. Here's what you need to do.
One way to get customers to do what you want…
Senator Clinton's campaign website demonstrates an effective call-to-action strategy.