brand story Archives

Building Brands Through Internet Marketing

Can you build a brand in an age with social media and ratings and reviews sites? Well, you can if you do it right? Here's how.

Do brands matter anymore? Or do review sites make them irrelevant? It's a little complicated, but here's what you need to know.

Even in digital marketing, brands matter. A lot. Here's why.

This week's podcast looks at the importance of brand story and how it fits into your overall marketing.

Building a brand story depends on three main components. Tim Peter Thinks looks at the three components to building a brand story.