How much should you care about your home page?
Unlike a traditional landing page, the answers to your customer's question is usually not on your home page. How do you draw the customer in?
Want to improve bounce rate? Six questions you must get right.
Customers who bounce from your site aren't customers. They're a lost opportunity. Here's how to prevent that.
When is your bounce rate too high? What's it worth to you to fix it?
"Everybody" knows bounce rate is a critical metric on your site. But what's it really worth to you? Thinks investigates.