The Search (Book Review of the Week-ish)
Want to know how to use search more effectively to grow your business? John Battelle's The Search can help. Here's why.
Search Engine Optimization: An Hour a Day (Book Review of the Week-ish)
Jennifer Grappone and Gradiva Couzin's update of Search Engine Optimization: An Hour a Day is well worth the price of the upgrade.
Doing What Matters (Book Review of the Week-ish)
Former Gillette CEO James Kilts provides an object lesson in running a successful business in his book Doing What Matters.
Predictably Irrational: The Hidden Forces That Shape Our Decisions (Book Review of the Week-ish)
After suffering a tragic injury as a young man, Dan Ariely wanted to know what sorts of treatment hurt less. Was it better - as the adage says - to…
Open question: What are you reading? (Book review of the week-ish)
Capsule book reviews of Connect!, The Black Swan and Influencer along with dialogue about what you're reading.