Want to know more about what drives digital marketing, ecommerce, and digital transformation? Do you want your business to compete effectively in a landscape dominated by the Frightful Five (Amazon, Google, Facebook, Apple, Microsoft)? Curious how businesses like Booking.com, OpenTable, Airbnb, and Uber used digital to connect with customers? Then you’ve come to the right place. Every week, the Thinks Out Loud Podcast explores what works in the worlds of ecommerce, digital marketing, digital transformation, and digital strategy.
Host Tim Peter offers an insightful look under the hood of some of the world’s top companies and helps you apply their strategies to your business — all in just 20 minutes or less. Why not check out the latest episodes right here — or subscribe in your favorite podcast app today.
Are You Destined to Lose to the Frightful Five? (Thinks Out Loud 303)
Apple and Google and Facebook and Amazon and Microsoft are known as the "Frightful Five." Why? Because, they are huge. They are gatekeepers. And, they're relentlessly focused on gaining market…
How to Build a Digital Company (Thinks Out Loud 302)
If we live in the future — and we do — your company must also live in the future. But what does that look like in practice? How can you…
How We Get to Brand 2030 (Thinks Out Loud Episode 301)
How We Get to Brand 2030 (Thinks Out Loud Episode 301) The best time to plant a tree is ten years ago. The second best time is today. Well, today…
Looking to the Future (Thinks Out Loud Episode 300!)
At the beginning of the year, I knew Thinks Out Loud would celebrate its 300th episode sometime in August. What I didn’t know was that the world would fall apart…
What Connects TikTok and the Hub and Spoke Model of Digital? (Thinks Out Loud Episode 299)
The "Hub and Spoke Model" has been around for a long time, dating to the Cretaceous Period of digital marketing. In case you're wondering, that's a long, long, long time…
How To Run Your Business As If Google Didn’t Exist (Thinks Out Loud Episode 298)
Google is dominant. Google is the beast your industry's 800lb. gorillas have nightmares about. They're incredibly strong. But Google's strength is incredibly brittle. In theory, Google could fail tomorrow. They're…