Want to know more about what drives digital marketing, ecommerce, and digital transformation? Do you want your business to compete effectively in a landscape dominated by the Frightful Five (Amazon, Google, Facebook, Apple, Microsoft)? Curious how businesses like Booking.com, OpenTable, Airbnb, and Uber used digital to connect with customers? Then you’ve come to the right place. Every week, the Thinks Out Loud Podcast explores what works in the worlds of ecommerce, digital marketing, digital transformation, and digital strategy.
Host Tim Peter offers an insightful look under the hood of some of the world’s top companies and helps you apply their strategies to your business — all in just 20 minutes or less. Why not check out the latest episodes right here — or subscribe in your favorite podcast app today.
Is “Content is King” Dead? (Thinks Out Loud Episode 306)
Some people are starting to question whether content is king. It's a fair question. Content marketing has had a good run, starting at least as early as John Deere's "The…
A Lullaby for Business in Troubled Times (Thinks Out Loud Episode 305)
Times may be tough for many of you right now. But, in the immortal words of singer Shawn Mullins, "Everything is gonna be alright." I don't just mean that as…
The Frightful Five and… Praying Mantises? (Thinks Out Loud Episode 304)
What in the world do the Frightful Five — Apple, Google, Facebook, Amazon, and Microsoft — have in common with praying mantises? And why in the world does that have…
Are You Destined to Lose to the Frightful Five? (Thinks Out Loud 303)
Apple and Google and Facebook and Amazon and Microsoft are known as the "Frightful Five." Why? Because, they are huge. They are gatekeepers. And, they're relentlessly focused on gaining market…
How to Build a Digital Company (Thinks Out Loud 302)
If we live in the future — and we do — your company must also live in the future. But what does that look like in practice? How can you…
How We Get to Brand 2030 (Thinks Out Loud Episode 301)
How We Get to Brand 2030 (Thinks Out Loud Episode 301) The best time to plant a tree is ten years ago. The second best time is today. Well, today…