Want to know more about what drives digital marketing, ecommerce, and digital transformation? Do you want your business to compete effectively in a landscape dominated by the Frightful Five (Amazon, Google, Facebook, Apple, Microsoft)? Curious how businesses like Booking.com, OpenTable, Airbnb, and Uber used digital to connect with customers? Then you’ve come to the right place. Every week, the Thinks Out Loud Podcast explores what works in the worlds of ecommerce, digital marketing, digital transformation, and digital strategy.
Host Tim Peter offers an insightful look under the hood of some of the world’s top companies and helps you apply their strategies to your business — all in just 20 minutes or less. Why not check out the latest episodes right here — or subscribe in your favorite podcast app today.
Key Digital Trends Revealed By Big Tech’s Q3 Earnings (Thinks Out Loud Episode 330)
Every quarter, we pay close attention to what the Big Tech players — Apple, Google, Facebook, Amazon, and Microsoft (AGFAM), plus Shopify and others — have to say about the…
Three Content Distribution Concepts to Help Your Company’s Content Marketing Succeed (Thinks Out Loud Episode 329)
Content is still king. Period. But the king can’t rule if no one ever sees it. Which is why a content strategy that doesn’t account for content distribution isn’t much…
Is Content Still King or Have the Gatekeepers Won? (Thinks Out Loud Episode 328)
It's that time of year again, one where someone suggests that content marketing as we know it is dead. And when it's someone like Rand Fishkin, it's worth listening to…
Why Digital Leaders Bet on the Future (Thinks Out Loud Episode 327)
When is it a bad idea to bet on the future? How about... never. First, we're seeing massive shifts in customer behavior during the pandemic — behaviors that look likely…
Are You Using Digital to Create Customers or Create Fans? (Thinks Out Loud Episode 326)
A protestor outraged by the introduction of the European Super League held a sign that said, "Fans, Not Customers." The nascent soccer competition felt its customers' — excuse me, fans'…
Day One at Amazon and Developing a Digital Culture (Thinks Out Loud Episode 325)
Jeff Bezos released his latest — and last — letter to shareholders as CEO of the company. And it's an extraordinary document, filled with lessons that demonstrate why the company…