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Latest Past Events
HSMAI Digital Marketing Strategy Conference Breakout Session: Making Your Integrated Marketing Work: Trends and Tools to Maximize Results
New York Marriott Marquis 1535 Broadway, New YorkYour guests don't rely on only one channel when making their booking decisions. And integrating your advertising, public relations, and digital marketing — designing them to ensure that all messaging and communications strategies are consistent across all channels and are centered on your customer's needs — is no small feat. But when done successfully, integrated…
HSMAI 2019 Digital Marketing Trends
HYATT Centric Arlington, Arlington, VA 1325 Wilson Blvd., ArlingtonTracking trends is one of the best ways to stay informed and aware in the industry, and becomes more important every year as technology and expectations grow and change. 2019 is certainly no exception, so Tim Peter is heading out to HSMAI’s DC chapter to talk about trends in digital marketing for this coming year. As…
Personalized Digital Experiences – Rutgers Business School Mini-MBA™️ Digital Marketing
Rutgers Continuing Education Center at Atrium 300 Atrium Dr, SomersetThe great promise of digital marketing—putting precisely the right message in front of precisely the right customer at precisely the right time—often goes unmet. However, a number of tactics, including personalization, customer relationship management (CRM), email marketing, and retargeting, can assist you in delivering just what your customer needs and help you reach your business…