Latest Past Events
Search Engine Marketing – Rutgers Business School Mini-MBA™: Digital Marketing
The Heldrich Hotel 10 Livingston Ave, New BrunswickSearch Engine Marketing offers the lowest cost of marketing and provides the highest results for gaining new visitors and building your business. Learn practical techniques for growing your search engine rankings, managing a paid search ad campaign. In addition, learn how these same techniques can help you build a better website; that increases sales, leads…
Digital Transformation Workshop – Private Client
Client Site - Vienna ViennaNavigating the fragmented consumer marketplace seems to get more challenging every year. With the rise of mobile and social, your customers increasingly dominate the conversation about your brand and business — if they're talking about you at all. Digital expert Tim Peter leads a hands-on workshop to help you develop the right strategy and tactics…
Digital Marketing Directions 2016: The Key Trends Driving Your Hotel Marketing Next Year
HSMAI DC Chapter WashingtonYour customers spend their lives immersed in the social, mobile web, constantly connected but also all too often bombarded by a broad mix of messages, promotions, packages, and prices everywhere they look. OTA's, metasearch, and direct channels compete to drive bookings and brand awareness, but is it possible that they're only serving to confuse your…