Where Google, Facebook, and Expedia Want to Take Your Guests (Travel Tuesday)
Google, Facebook, and Expedia show what they're thinking about. Here's why you should care.
If a Picture's Worth a Thousand Words, What's it Worth in Dollars?
Show your customers what they're paying for to show the best value and achieve the greatest return.
The Benefits of Upselling
Want to make more money from your customers? Here's a frequently overlooked tip: Ask them for more. That's the essential premise behind a new white paper I've written in conjunction…
When More is More: Upselling as a Sales & Marketing Tactic (Updated May 18, 2020)
My latest whitepaper explores the benefits of upselling.
Do Guests Search for Travel in Maps? Why They Will Now
Alex Kremer on Tnooz highlighted the addition of flight prices to Google Maps earlier this week. To put it mildly, it's a really big deal. A game-changer. For reals. I…