Should you care about your competition's conversion rate?
Knowing your conversion rate is critical. But what about your competitors? Should you care about your competition's conversion rate? Thinks takes a look.
What's the deal? More thoughts on deal sites for customer acquisition
Monty Hall wasn't the only one who wanted to make a deal. But are these customers worth it. A few thoughts on how to find out.
Is marketing enough?
The Atlantic has A great piece on why GM couldn't be Apple that's well worth your time. It profiles former GM vice-chairman for product development Bob Lutz, who makes the…
Steve Rubel is right about Tumblr. And dead wrong.
In last week's link digest, I mentioned Steve Rubel's recent switch to Tumblr and said it was a really bad idea. But, in the interest of focus, I said I'd…
What Exactly is an "Industry Average" Conversion Rate?
What is your industry average conversion rate? And should you care?