SEO Archives

Screenshot of Google AI Overview feature to highlight the importance of building traffic and revenue beyond Google

Google is Changing Search. How to Build Traffic and Revenue Beyond Google — Part 1 (Thinks Out Loud Episode 424)

Artificial Intelligence (AI), E-commerce, Marketing, Podcast, SEO, Strategy

Google is Changing Search. How to Build Traffic and Revenue Beyond Google — Part 1 (Thinks Out Loud Episode 424)

June 4, 2024
Tim Peter
Artificial Intelligence (AI), E-commerce, Marketing, Podcast, SEO, Strategy

Google is changing search. The company’s AI Overviews features increasingly puts answers in front of customers, bypassing the need for a click. The problem for you is that those clicks…

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Why Google Keeps Winning. And How You Can Win Too. (Thinks Out Loud Episode 263)

October 29, 2019
Tim Peter
Artificial Intelligence (AI), Customer Experience, Google, Podcast, SEO

Google keeps wining in the marketplace. You see this everyday. If you're like most businesses, you rely on Google for 40% to 60% of your traffic or more. They're the…

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Why Priceline Believes in the Death of Search Engine Optimization (Travel Tuesday)

October 28, 2015
Tim Peter
Content, content marketing, Distribution, E-commerce, Search, SEO, Travel Marketing

Want to know one cause for the rising cost of guest acquisition? Look no further than the declining prominence and effectiveness of natural search as Google increasingly places paid ads…

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The State of Search Marketing – Thinks Out Loud Episode 83

What is the state of search marketing as millennials and others shift to mobile to browse, shop, and buy? This week's Thinks Out Loud podcast takes a look.

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Panda Attacks: What You Can Learn from eBay’s E-commerce SEO Mistake

July 24, 2014
Tim Peter
E-commerce, SEO

Google's Panda update will cost eBay $200 million due to poor e-commerce SEO. Here's how to avoid having the same happen to you.

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