Dorito’s and Chevy HHR rock!!!
The last two commercials (Dorit0's "Cleanup on Register 9" and the Chevy HHR spot) both were created by the audiences for those products. By far, each offered the most compelling…
What the hell was that???
Anyone talking about the Garmin spot tomorrow will be doing it for all the wrong reasons. It's the kind of faux-hip thing that has led consumers to generate their own…
First review of commercials…
I haven't seen any great commercials so far. Thought the "Letterman/Winfrey" commercial was laugh out loud funny, but I don't think anyone's talking about it tomorrow. The "Bud Light -…
Safety in numbers…
How solid are your math skills? How about statistics? Increasingly, marketers do their best work, not with creative and copy, but with spreadsheets and segments. Mike Moran - who you…
Best Seth Godin post ever…
If actions speak louder than words, this is deafening. Simply brilliant. Now for the question: Do you pay more attention to your actions or your words? Care to re-think that…