Marketing

This article at CNet is a classic example of where IT and marketing fail to get on the same page. The IT types look at CNet's article and go, "We…

Steve Rubel points to a recent AdAge article describing where marketers are putting their money these days. Established players such as email and search still dominate, though social media is…

Click on this picture and check out the 125x125 button in the lower right hand corner. Now take a look at the rest of the ad units on Arrington's page.…

Seth Godin wrote the other day that "Good is not almost as good as great." Turns out, sometimes, it ain't remotely close.

Seth Godin has a great piece today about how to be a marketer. I think you could extrapolate it into almost any business position anyone seeks these days. I started…