E-commerce

Seth Godin’s got an interesting notion today on how publishing could benefit from the web. It’s an interesting point of view and brings into focus some of the things that…

Another Seth item today. Too many companies focus on price alone, causing their customers - potential or otherwise - to do the same. He wants to know what, besides price,…

So, gas prices have hit record highs this week. Seth Godin has an interesting point of view on how to get people to conserve. I'm somewhat curious as to what…

One of the problems with making my living from interactive marketing and running websites is that it looks, on its surface, simple. Most folks have seen enough websites to have…

Email or browser? The killer app for the first decade of e-commerce - in all its forms - was email. Whether we were trying to capture consumers' attention or close…