Is E-commerce Destined to Win?
What drives consumers to (or from) a particular channel? And why is e-commerce destined to win?
Google's 2012 Traveler "Road to Decision" Presentation
Google's 2012 Traveler "Road to Decision" report outlines key trends for travel marketers.
Should "The Fancy" Tickle Your Brand's Fancy?
Is The Fancy a good use of your marketing time and energy? Or is it a waste of time? Tim Peter Thinks uncovers the answer.
What is "conversion rate," anyway? (Math for Marketers)
Our new semi-regular series looks at defining conversion rate specifically and "math for marketers" generally.
Olympian Content Marketing: 8 Content Marketing Tips (Small Business E-commerce Link Digest – July 27, 2012)
Marketing Land, Webby Thoughts, BlueGlass and others offer Olympic-quality tips and tricks to help your content marketing.