Is Google Doomed in 2025? (Thinks Out Loud Episode 440)
Just a few months after its 26th anniversary, Google faces more threats heading into next year than ever. The rise of artificial intelligence provides users with an alternative way to…
Is AI a Gatekeeper? Or is it a Key? (Thinks Out Loud Episode 437)
Some folks think that artificial intelligence is a white knight, coming to rescue their businesses from gatekeepers such as Google, Amazon, Facebook, and the rest. But is that true? Is…
Four Big Threats (Plus a Bonus Threat!) To Google’s Dominance Next Year (Thinks Out Loud Episode 436)
AI might kill your brand — but probably not. It’s far more likely that AI will kill Big Tech’s brands, and in particular, Google. The search giant faces more threats…
Revisiting Why Digital Gatekeepers Kill Organic Traffic (Thinks Out Loud)
Digital gatekeepers always work to get between you and your customers. That was true five years ago, ten years ago, twenty years ago. And it’s still true today. They kill…
Revisiting How to Diversify Your Marketing Mix When There’s Too Much to Do (Thinks Out Loud)
A listener of this show told me recently that, “People are already overwhelmed with the amount of social media they manage.” That’s a real challenge, on that can make it…