Thinks Out Loud Episode 4: What Everyone's Talking About

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Headlines:

• Marketing Profs on 9 Tips for Writing Effective SEO Content
• Search Engine Watch reports Google Passes Microsoft to Become 2nd Largest Tech Company
• Thinks asks What Happens When “Free Shipping” Is Irrelevant?

Keyword suggestion ideas:

• Creating great content using keywords
• How to get started with PPC advertising and why you should

Tools:

• Wordtracker (Affiliate link – Disclosures here)
• Google Adwords Keyword Tool

Books in this week’s episode:

• Search Engine Marketing, Inc.: Driving Search Traffic to Your Company’s Web Site (2nd Edition) by Bill Hunt and Mike Moran
• Search Engine Optimization (SEO): An Hour a Day by Jennifer Grappone and Gradiva Couzin
• Pay-Per-Click Search Engine Marketing: An Hour a Day
  by David Szetela and Joseph Kerschbaum

Previous Thinks Out Loud episodes:

• Thinks Out Loud Episode 3: What Do Your Customers Need?
• Thinks Out Loud Episode 2: Social is People
• Thinks Out Loud Episode 1: The Why’s of Mobile

Contact information for the podcast: podcast@timpeter.com

Technical details: Recorded using a Shure SM57 microphone
through a Mackie Onyx Blackjack USB recording interface into Logic Express 9 for the Mac still using a standard SM57 pop filter.

Running time: 11m 37s

You can subscribe to Thinks Out Loud in iTunes [iTunes link], subscribe via our dedicated podcast RSS feed or download/listen to the podcast here on Thinks using the player below:

Technorati Tags: content, content marketing, content strategy, search, search engine marketing, search engine optimization, sem, seo