Rule #1…
Sure, the customer is always right is a good one. But it assumes you’ve got customers. Seth Godin discusses what marine iguanas represent to marketers, while Clickz blog takes a…
Three steps for improved offline-to-online conversion
After last week’s challenge, the most common request was how to improve sales for wine and liquor stores, given legal issues restricting delivery. Barring changes in legislation, this seems like…
What Google, Yahoo, and Microsoft should buy…
By far, the most popular post I've written in the past year is "What Google, Yahoo, and Microsoft will buy in 2007 and why...". So far, I stand by the…
Google and the future of advertising…
Sean Ammirati at Read/Write Web wrote up Google exec Sheryl Sandberg’s keynote at the Supernova conference in June about the “future of advertising” (around the same time that Marissa Meyer…
YouTube for President?
Anyone watch the "CNN/YouTube Debate" tonight? Josh Cantone over at Read/Write Web has an interesting point of view on the debate and what it represents for American politics. Marketers are…