Google’s Mayer on the local, mobile, social web…
Marissa Mayer - who both likes to talk about the future of Google and is the most powerful woman on the Internet - is in the news again. Interestingly, she…
Forrester Research on creating engagement online…
Forrester Research outlines four components of engagement, though, even they admit putting them into practice is going to take some work. I'll look at these in more detail over the…
Five reasons why Google Checkout converts better…
Much as I said yesterday, the amount you can learn from the Web to improve your business is staggering. Here's one of the finest experts working today telling you how…
ClickZ: Is Everything You Know About Social Advertising Wrong?
ClickZ: Is Everything You Know About Social Advertising Wrong?
Steal this business model to succeed online…
Steal this business model to succeed online...When uber-VC Fred Wilson provides a roadmap for offering a successful online service, we all ought to listen. B-schools should provide this much value.