What is "conversion rate," anyway? (Math for Marketers)
Our new semi-regular series looks at defining conversion rate specifically and "math for marketers" generally.
What are "the rules"?
Alex Day wins by "breaking all the rules." What rules do you follow? And are you sure that's the right idea?
Twitter Weekly Updates for 2012-07-29
Won't make tonight but RT @MackCollier 2 hours till tonight's #Blogchat we'll be sharing our favorite plugins! See you here at 8pm Central! # Just got back from seeing #TheDarkKnightRises…
Olympian Content Marketing: 8 Content Marketing Tips (Small Business E-commerce Link Digest – July 27, 2012)
Marketing Land, Webby Thoughts, BlueGlass and others offer Olympic-quality tips and tricks to help your content marketing.
Running Lean by Ash Maurya (Book Review of the Week-ish)
Running Lean by Ash Maurya looks at the Lean Startup and Customer Development. And we look at Running Lean.