8 Must-Read Posts Connecting Content, Search and Mobile Commerce
It's been a crazy week, Big Thinkers, so you'll pardon me if I dispose of the pithy intro this week and simply give a big shout-out to these 8 must-read…
How Customer Data Drives Satisfaction and Increased Revenues
Over the last few days, we've spent a bunch of time looking at who owns your customer, how great hotels use customer data to own their guests' experience, and why…
Want to Own the Customer? Own the Data – Thinks Out Loud Episode 112
Want to Own the Customer? Own the Data - Headlines and Show NotesWho Owns Your Customer? How the Best Hotels Own the Guest (Travel Tuesday) Do Marketers Rely on Instinct…
How the Best Hotels Own the Guest (Travel Tuesday)
Just yesterday, I was talking about who owns your customer and how new entrants can seize that relationship. Hotel marketers have been dealing with this challenge more than most. Not…
Who Owns Your Customer?
Who owns your customer? You’d think, by definition, you do. It sure seems like a reasonable assumption, right? After all, you’ve established a dialogue with people interested in your products…