Why Data Is Overrated (It’s Not What You Think) (Thinks Out Loud Episode 240)

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Why Data Is Overrated (It’s Not What You Think) (Thinks Out Loud Episode 240) – Headlines and Show Notes

Everyone talks about how important data is for marketing today. And it is. But data is overrated for a very important reason too. The latest episode of Thinks Out Loud explains why data is overrated … and why that matters for your business.

• How Much Data Do We Create Every Day? The Mind-Blowing Stats Everyone Should Read
• How Much is 2.5 Quintillion? – Yappn – Medium
• Exabyte – Wikipedia
• Facebook attacked over app that reveals period dates of its users | Technology | The Guardian
• Top 11 Car Sensors And Their Functions
• Which Sensors Do I Have In My Smartphone? How Do They Work?
• Facebook Is Giving Advertisers Access to Your Shadow Contact Information
• Why Facebook Still Seems to Spy on You – WSJ
• Facebook’s Data Problem (Thinks Out Loud Episode 202)
• Maybe Facebook’s Data Problem Is Your Data Problem (Thinks Out Loud Episode 203)
• Is Facebook evil? Everything bad about Facebook is bad for the same reason — Quartz
• 10 facts about Americans and Facebook | Pew Research Center
• Consumers Don’t Trust Facebook With Personal Data, Survey Says – Adweek
• How Will Facebook’s Data Scandal Impact Hotel Marketers?
• How Badly Has Facebook Effed Up? (Thinks Out Loud Episode 234) –
• The data brokers quietly buying and selling your personal information
• There’s no such thing as a “tech person” in the age of AI – MIT Technology Review
• Data is the Crown Jewels: What That Means for Marketers Today (Thinks Out Loud Episode 239)
• SearchChat: Can You Personalize Without Creepy Data? – Biznology
• Will Digital Turn Every Business Into a Service? (Thinks Out Loud Episode 235)
• In a Digital World, Is Every Company a Technology Company? (Thinks Out Loud Episode 236)
• How to Compete With Amazon (and Expedia and Google and…) (Thinks Out Loud Episode 221)

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Contact information for the podcast: podcast@timpeter.com

Past Insights from Tim Peter Thinks

You might also want to check out these slides I had the pleasure of presenting recently about the key trends shaping marketing in the next year. Here are the slides for your reference:

Technical Details for Thinks Out Loud

Recorded using a Heil Sound PR 30 Large Diaphragm Multipurpose Dynamic Microphone through a Cloud Microphones CL-1 Cloudlifter Mic Activator and a Mackie Onyx Blackjack USB recording interface into Logic Express 9 for the Mac.

Running time: 12m 58s

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