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Dash Express provides local search and internet connectivity in GPS device…

New products, whether they succeed or not, often point the way forward for their markets overall. Here’s just one example. O’Reilly’s Radar points out an internet-connected GPS device called The Dash express. Key quotes: “…search Yahoo! local from the road…” and “…get alternate routes based on other Dash user’s traffic experiences.” Yep. Local, mobile and social, all in one box. I wonder when “alternate routes” will morph into recommendations. Then Dash will be “driving business” in more ways than one.

Tim Peter is the founder and president of Tim Peter & Associates. You can learn more about our company's strategy and digital marketing consulting services here or about Tim here.

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