WSJ overview of m-commerce tools…
The Wall Street Journal points out some tools that enable m-commerce. As the article states, none are fully baked yet, they certainly point the way forward. Are you ready?
Fred Wilson asks: Should you friend your spouse?
Fred asks a great question. The strange reality of social networks is that they're often more network than social. Anne had her say on this a few weeks ago. But…
Analyzing purchase intent on Web 2.0 and lying with data…
Last week, I noted Seth Godin's post about fudging the numbers. Now Steve Rubel gives a textbook example of how this works in the real world. While I understand Steve's…
David Armano’s “Prescription for Marketers,” a pound of cure for Web 2.0 insanity…
David Armano is a bit of a god. Not the God, mind you. But certainly worth giving props to, all the same. Whether you're a geek, a marketer, or somewhere…
What it means to be a “geek marketer”…
Steve Rubel has coined the phrase "geek marketer," describing folks who translate between IT and marketing. I didn't know this was news. I've been a geek marketer since 1995. Of…