Thinks Out Loud Episode 14: What E-commerce Really Means

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Headlines

• Biznology has my webinar, “It’s All E-commerce: How Social, Local, and Mobile Affects Sales Online and Offline” available for playback.
• E-commerce News explains how Amazon’s same-day delivery will shake up retail.
• ZDNet thinks e-commerce will make the shopping mall a retail wasteland. I only think that’s true if you let it happen and I explained what you can do about it here and here.
• I also look at why e-commerce still has lots of room to grow.
• Duct Tape Marketing offers their tips to improve e-commerce conversions
• Our A/B Testing Coverage looks at how to test those items rather than jumping in all at once.
• Linda Bustos at Get Elastic looks at the e-commerce potential for Facebook Graph Search

Contact information for the podcast: podcast@timpeter.com

Technical details: Recorded using a Shure SM57 microphone
through a Mackie Onyx Blackjack USB recording interface into Logic Express 9 for the Mac.

Running time: 11m 35s

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